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Words aren’t free

I love the mischievousness of this one… At the time of searching I found this subversive site under ‘google adwords’ (on the 1st page of google of course). To my surprise (and joy at being taken off track) I discovered this was not some adwords stats boffin but someone writing poetry published as a google ad!

Picture the scene you’re searching for ‘Money saving tips’ and then see this lurking on the right of your screen:

Adword Poetry

Adword Poetry

Ok it might make you laugh, might raise an eyebrow in annoyance or at worst make you think… hmm someone’s seriously lost it on the wrong page. What was really interesting was this chap’s research into how much google charge for popular keywords… anyone going through the process of optimising their website or spending cash on a adword campaign knows their presence makes the right ripples if the keyword is a popular one. (’Design Manchester’ is over £1 for each click through.. eek!) Click on the link and scroll down near the bottom of this page and see the costs of making adword poetry (including famous people’s names) for yourself:
www.iterature.com/adwords/index.html

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